Even though your business is considered successful, you still feel like there’s more that can happen; you’re just not sure how or what. You’ve thought about hiring a business consultant but don’t really think that it’s worth the expense because...
In my first post on sales and marketing alignment, I shared a demand generation alignment checklist I’ve created and have continually refined over many years of marketing with many high-growth software companies. Here, I’ll dive into the first two items of the...
“I believe the children are our future. Teach them well and let them lead the way.” Whitney Houston Last weekend, I participated as a judge at the 20th Annual Kogod Case Competition at my alma mater, American University. More than 175 undergraduate and...
